Group class project for Miller Lite's retro can.
Be a Social-Lite
Have a Miller Social.
Art Director Steve Williams (me)
Art Director Jonathan Wright
Copywriter Myra Mills Tschirhart
Designer Steven Williams (me)
App for scheduling Miller Socials, Tracking your social, PhotoStream of your social, and Auto Reply Generator.
Badges for completing Miller Social events
Print ad campaign
Miller-Lite: Social-Lite micro-site.
Social-network: Facebook, Twitter.
Web Banners for Wal-mart
In store POS with retro packaging and social guide book.
This is the in store guide booklet.